During a recent parental bonding session, we suddenly became familiar with a BottleBro, an innovative bottle opener constructed from a 7.25" section of a lacrosse stick shaft. Despite some skepticism at first, our official Bryant University Lacrosse has become an essential tool for our TPT (Tailgate Preparedness Toolbox).
Read MoreBostonVoyager features the Town Wharf General Store
I've known Chris for many years before and after our working together at PARTNERS+Simons. I was fortunate enough to be hired by Chris to design the store's corporate identity which centers around a whale riding a bicycle.
Keeping it loose with Willie & Friends.
Last year, we needed to contact Brad and googled his website to find his phone number. Immediately we discovered that we had just unearthed one of the most archaic/throwback websites (circa 1995) on the Internet. The intended content of our telephone conversation flipped on its side, and immediate "brand rescue" initiated.
Read MoreJoin The Willie Wirehand Search Party!
EYMER BRAND Laboratories + Think Tank recently worked with Warren !mpact in the search for their beloved mascot, Willie Wirehand. If you would like to join the search party and receive some cool swag!
Read MoreEYMER Mini-Torch of Knowledge
EYMER BRAND LABORATORIES + THINK TANK's “Mini-Torch of Knowledge,” is a technological breakthrough that many scientists have deemed this century’s equivalent of the legendary ZIPPO Lighter.
Read MoreHunt Your Favorite Cow Bistro
The sign on the door read "CLOSED DUE TO GAS LEAK." On this typically busy evening, the crowd stampeding into the Henrietta, NY Steakhouse quickly came did a quick 180º and squealed out of the parking lot leaving perfect grill marks on the hot asphalt.
Read MoreToyota's Source of Design Inspiration?
As a creative professional, there are times when the imagination begins to frazzle, divine intervention falters, and the idea generator stalls. During these occurrences, owning a back pocket full of inspirational magic beans can immediately pay off.
Read MoreBeach Bunny or Sea Snail?
This past spring, we developed an updated version of the SBA corporate mark for the 100th anniversary celebration. In addition, a series of vehicle graphics were designed to show various levels of giving. Unfortunately, our proposed donation level labels did not make the final cut. Sea Glass Society, Sea Snail Society, Hermit Crab Society and Starfish Society, beat out Big Kahuna, Beach Bunny and Beachcomber.
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