The EYMERgeddon Webbed Hula Belt

September 8, 2022

It was 1999, and the Y2 bug problem consumed nearly the entire planet. When the Times Square ball dropped on January 1, 2000, the electronic world would no longer spin on its axis. Clocks would stop, computers would freeze, and stalled electric shavers would encourage unruly beard growth. Indeed, chaos was about to ensue. At EYMER, we had a choice. We could either hunker in our bunker or capitalize on this historic moment.

We seized the moment and introduced our EYMERgeddon product line, including the flaming skull hula-inspired web belt pictured above.

And by the way, the earth still turns, and the beard problem lingers.

James & James Whisky served only at Pen-y-bryn Lodge

Designing the Perfect Liquor Label for James & James Whisky

September 7, 2022

In 2019, resort co-owners James Glucksman and James Boussy contacted The New Zealand Whisky Company to craft an exclusive, private cask of ultra-premium whisky. They recently received approximately 45 private-labeled bottles of one of the world’s most sought-after single malts to serve at their luxury boutique hotel.

package by EYMER BRAND Laboratories + Think Tank

Willie WireHAND SANITIZER!

April 7, 2020

"When life gives you COVID-19, provide free hand sanitizer!"

New EYMER Work: NYC & Chicago Marathon OOFOS

September 19, 2019

OOFOS recently introduced their limited edition marathon, OOriginal and OOahh sandals for the soon to be held running events in New York City and Chicago.

EYMER BRAND Laboratories + Think Tank created the graphics along with versions for similar events in Washington DC, Boston, London, and Tokyo.

Possible Eclipse of the "Inverted Jenny"

April 2, 2018

Inadvertently released in error, fifty EYMER BRAND Laboratories + Think Tank promotional stickers are currently circulating throughout the planet. The marred design contains a critical error and is causing significant embarrassment throughout the EYMER organization.

Keeping it loose with Willie & Friends.

February 13, 2018

Last year, we needed to contact Brad and googled his website to find his phone number. Immediately we discovered that we had just unearthed one of the most archaic/throwback websites (circa 1995) on the Internet. The intended content of our telephone conversation flipped on its side, and immediate "brand rescue" initiated.

OOFOS: Post-Marathon Comfort Shoes

March 14, 2017

I just saw the first samples of the OOFOS Sandal that we recently designed to support the footwear company's presence at Boston's upcoming marathon running event.

3 Random Observations from Last Week.

June 23, 2014

Random Observation #1

Restoration Hardware and their 12 pounds of catalog

There are most likely hundreds of UPS drivers nursing sore backs, thanks to Restoration Hardware and their heavily shrink-wrapped package of (9) catalogs–weighing in at a ghastly 12 pounds, per household. I am guessing that the Sears Wish Book of yesteryear was merely a postal David, compared to this direct-mail Goliath.

Maryland's State flag. Top of the fluttering heap.

Random Observation #2

From a visual branding standpoint, Maryland’s State flag has reached the apex of the 50 candidates. The striking design has the application flexibility build into its soul.

Random Observation #3

As a newly minted member of the Dollar Shave Club–where each month (or 2) you receive an environmentally friendly package of razor blades–that drastically undercut the gigantically priced Gillettes and Schicks of the facial follicle world. As an add-on, I recently included a 3 oz. tube of Dr. Carver’s Shave Butter with my order. Great stuff! It has been over 50 years since my cheeks have felt so smooth.

According to the Homeland Security website, “You are allowed to bring one small bag of liquids, aerosols, gels, creams and pastes through the checkpoint. These are limited to 3.4 ounces or less per container.”

For some reason, while being scanned and probed at Baltimore/Washington International Thurgood Marshall Airport (which proudly flies the Maryland State flag), my tube of Dr. Carver’s was confiscated by TSA authorities, who claimed that it was 6.0 ounces–or 2.6 ounces over the legal limit. I might have questioned decision but was anxious to catch my New England-bound flight and wasn’t up to spilling my guts regarding any other potential TSA over sites–that would eventually make their way to my permanent record

Simple mathematical error by the TSA official?

Perhaps.

However, I am thinking that Dollar Shave Club may be suffering the effects of a conspiracy orchestrated by shaving’s “Big 2”. I promise to keep you posted. –Doug.