Because we run a local business, we are consistently asked to participate in community-based fundraising projects. In some cases, this means writing a check. However, our preferred means of contributing is by offering EYMER BRAND Laboratories + Think Tank marketing expertise in place of money.
Read MoreHe Was Virtually Nowhere To Be Found.
I was a bit taken aback that an individual who made a living selling online marketing service might consider maintaining an anonymous on-screen identity.
Read MoreCreativity: Tightly Secured Within "The Box"
Yes, we do live on a planet of heightened sensitivity but come on, let's start taking a few risks and reignite some of America's legendary "outside-the-box thinking!"
Read MoreVisual Brand Demolition. Think First.
Building a highly visible and unique visual brand identity is not Rocket Surgery. With thoughtful, unselfish planning and execution, an organization's visual brand identity will soon reach a wider audience, communicate more clearly and increase sales.
Read MoreA Brick & Mortar People Magnet
From a pricing standpoint and taking into account the increased visibility, overall project costs were quite reasonable. We invite anyone interested in such a project to contact either Brad Warren of Warren Impact or myself. We would welcome the opportunity to discuss your project.
Read MoreAll Hail the Groton Zebras!
No one is entirely sure how the 'Zebras' nickname evolved, but the most convincing argument is that their black and white striped athletic uniforms provided the catalyst. Another nickname sarcastically thrown around by competitors and also based on the prison-like attire was "The Criminals." (Fortunately for Groton School, the Zebras moniker has stuck.)
Read MorePossible Eclipse of the "Inverted Jenny"
Inadvertently released in error, fifty EYMER BRAND Laboratories + Think Tank promotional stickers are currently circulating throughout the planet. The marred design contains a critical error and is causing significant embarrassment throughout the EYMER organization.
Read MoreBehold the BottleBro: A True Tailgater's Friend
During a recent parental bonding session, we suddenly became familiar with a BottleBro, an innovative bottle opener constructed from a 7.25" section of a lacrosse stick shaft. Despite some skepticism at first, our official Bryant University Lacrosse has become an essential tool for our TPT (Tailgate Preparedness Toolbox).
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