"Look Me In The Eye" provides much-needed advice and leadership for those of us who, during the recent pandemic, no longer meet in person but conduct business via camera and computer screen.
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Following early minor struggles, both the e-book version and the printed book oozed out of the KDP meatgrinder like a well-seasoned sausage.
Taming the Kindle Direct Publishing Meat Grinder
David and Michelle's approach to Standout Virtual Events was totally off the "publishing grid." Rather than staggering through the usual publishing hoops and hurdles. This time, we took a crash course in the two-pronged Kindle Direct Publishing System, an Amazon creation. In this particular case, we were looking to complete two forms of publication. 'Standout' would be available as a downloadable e-book as well as a printed paperback.
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The KINDLE version of “Standout Virtual Events”
Hey! I'm over here!
It's true; you can't judge a book by its cover. However, if the book cover stands out on the shelf, you are more than likely to have a customer pick it up.
David Meerman Scott and Michelle Manafy recently teamed up writing and publishing, Standout Virtual Events: How to create an experience that your audience will love.
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Fanocracy means turning fans into customers and customers into fans.
‘Fanocracy,’ a Wall Street Journal Bestseller
We wish to congratulate our good friend and longtime client David Meerman Scott and his co-author daughter Reiko for reaching The Wall Street Journal’s Bestseller List!
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FANOCRACY: Turning Fans into Customers and into Fans by David Meerman Scott & Reiko Scott
FANOCRACY and the evolution of the book's cover design
David Meerman Scott's newest book, "FANOCRACY: Turning Fans into Customers and into Fans," will be released to the public on January 7, 2020. The book, co-written with his daughter Reiko explores the concept of 'fandom' as it applies to the world of business.
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Glad Farm: Book Cover Design
I recently completed the design of a book cover for friend/author, Catherine Marenghi. Catherine's new book, "Glad Farm", tells the story of her entrepreneurial parents and the Gladiola farm that they established in the late 1940s.
You are currently viewing the original design concept directions, as well as the revised concepts, and finally, the finished front cover.
Inspiration for the front cover was partially provided by an antique seed catalog that Catherine discovered in a collection of farm paperwork. The photographs featured in the initial concepts were actually part of the family's collection.
For someone longing for spring flowers and the sun that comes with them, this was the perfect fun, creative, and fast moving project. Thank you Catherine. – Doug.