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    • our history.
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Fanocracy means turning fans into customers and customers into fans.

Fanocracy means turning fans into customers and customers into fans.

‘Fanocracy,’ a Wall Street Journal Bestseller

February 3, 2020

We wish to congratulate our good friend and longtime client David Meerman Scott and his co-author daughter Reiko for reaching The Wall Street Journal’s Bestseller List!

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In book cover Tags David Meerman Scott, FANOCRACY, Fanocracy, Fandom
'Fandom,' is a word used to describe camaraderie amongst individuals who share a common interest.

'Fandom,' is a word used to describe camaraderie amongst individuals who share a common interest.

The FANOCRACY Project

May 30, 2019

I am currently working once again with thought leader, speaker, and author David Meerman Scott and his daughter Reiko on their FANOCRACY project. Their newly minted term FANOCRACY describes 'fandom,' a word used to describe camaraderie amongst individuals who share a common interest.

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In Brand Development, Infographics, Problem Solving Tags David Meerman Scott, Fanocracy, Fandom, thought leadership

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