I was working with a bank client who was in the process of developing a mobile bank program where on specific days of the week (especially on paydays), a mobile bank with live teller window would appear in particular neighborhoods – predominately where there were customers with deposit-ready paychecks.
This 'sketch' for Street Smart Mobile Bank gives you an idea of the selected creative direction. Unfortunately, the project withered and died while still on the drawing board.
It's a shame. I thought that we were really on to something! – Doug.