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ANTS New Brand Identity Continues to Roll Out

July 27, 2015

The updated visual identity system for Andover Newton Theological School continues to build…

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In Corporate Identity, Exhibit Graphics, Posters, T-Shirt Design Tags Andover Newton, Andover Newton Theological School, Brand Identity, Corporate Identity
GLAD FARM: initial cover concept #1
GLAD FARM: initial cover concept #1
GLAD FARM: initial cover concept #2
GLAD FARM: initial cover concept #2
GLAD FARM: initial cover concept #3
GLAD FARM: initial cover concept #3
GLAD FARM: initial cover concept #4
GLAD FARM: initial cover concept #4
GLAD FARM: initial cover concept #5
GLAD FARM: initial cover concept #5
GLAD FARM: revised cover concept #1
GLAD FARM: revised cover concept #1
GLAD FARM: revised cover concept #2
GLAD FARM: revised cover concept #2
GLAD FARM: revised cover concept #3
GLAD FARM: revised cover concept #3
GLAD FARM: front cover, final version
GLAD FARM: front cover, final version
GLAD FARM: initial cover concept #1 GLAD FARM: initial cover concept #2 GLAD FARM: initial cover concept #3 GLAD FARM: initial cover concept #4 GLAD FARM: initial cover concept #5 GLAD FARM: revised cover concept #1 GLAD FARM: revised cover concept #2 GLAD FARM: revised cover concept #3 GLAD FARM: front cover, final version

Glad Farm: Book Cover Design

April 4, 2014

I recently completed the design of a book cover for friend/author, Catherine Marenghi. Catherine's new book, "Glad Farm", tells the story of her entrepreneurial parents and the Gladiola farm that they established in the late 1940s. 

You are currently viewing the original design concept directions, as well as the revised concepts, and finally, the finished front cover.

Inspiration for the front cover was partially provided by an antique seed catalog that Catherine discovered in a collection of farm paperwork. The photographs featured in the initial concepts were actually part of the family's collection. 

For someone longing for spring flowers and the sun that comes with them, this was the perfect fun, creative, and fast moving project. Thank you Catherine. – Doug.

In Fun Stuff, Posters, book cover Tags book cover design, new work
Trad_Tech_22_600.jpg

EYMER WORK in motion.

February 24, 2014
Andover Newton Theological School | Subway Interior Cards | February 2014

Andover Newton Theological School | Subway Interior Cards | February 2014


It's is one thing to complete a project–but seeing your product in action and in its intended environment, raises the bar to a whole different level. In a recent post, Passengers Encouraged to Tear-Off, Before They Tear Off, we showed examples of a recently designed poster campaign for Andover Newton Theological School.

Solid proof that the campaign is working!

Solid proof that the campaign is working!

 

Through our friends at Andover Newton and the media company, Titan 360, we received a couple of photos showing our work hanging within the subway cars of Boston's subway system. The most exciting piece of the whole experience? Seeing that many of the tear-off cards were missing! – Doug.

In Exhibit Graphics, Informational Posters, Mass Transit Posters, Posters Tags Andover Newton Theological School, Andover Newton, Subway Posters, posters, academic marketing
Posters that will soon appear in Boston's 'T' Stations for Andover Newton Theological School

Posters that will soon appear in Boston's 'T' Stations for Andover Newton Theological School

Passengers Encouraged to Tear-Off, Before They Tear Off

February 3, 2014

So I’m sure we all remember the very early days of the twenty-first century, when scores of people were eagerly striving to gain their MBA degrees–hoping for a ‘fast pass’ to excessive wealth and perceived security. 

Now several years into the current economy’s prolonged pause, people young and old are taking advantage of this time, to reengineer their personal goals–perhaps, seeking something much more spiritually gratifying. 

Andover Newton Theological School, the nation's oldest theological school and its first graduate institution of any kind, has observed this significant rise in interest and has been actively building programs to meet the needs of individuals–who seek a path to ordained ministry, chaplaincy, campus ministry, nonprofit work, theological education and scholarship–just to name a few.

Additionally, ‘ANTS’ is striving to demonstrate the evolution of a ministers’s traditional role. A recent campaign was adorned with the headline, “Think Outside The Pulpit”. 

This message was created in an effort to reinforce the fact that, ministry, more often than not, now extends well beyond the walls of a traditional church building.

ANTS_subway_500_020314.jpg
 

A 'hot-off-the-press' Andover Newton project–includes a series of posters–soon to appear on the walls of Boston’s subway (T) stations. 

Through imagery and text–designed for a quick-footed commuter, the posters introduce the ‘we’re not your grandfather’s minister’ message–as well as very important information about the school itself.

Curious passengers are encouraged to ‘tear off’ an information sheet which introduces the school and the many different–full-time, part-time and online courses that this wonderful school has to offer.

Please look for the posters in a T station near you. –Doug.

In Posters, Informational Posters, Mass Transit Posters Tags New Work, ANTS, Andover Newton, Andover Newton Theological School, posters, Subway Posters
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