To steal from 80's music superstar Nick Lowe (I knew the bride when she used to rock and roll), I've worked with Thought Leader, David Meerman Scott since he was just a senior marketing cog in a major corporation, approximately twenty years ago.
Our latest project involved updating his workbook and study sheets for his online course, New Marketing Mastery. The project moved as calmly as a runaway train, but because we know each other so well, there were very few creative snags or interruptions. From a design standpoint, marzipan visual techniques we pushed aside in favor of clear and concise organization. Color, straightforward infographics and easy to read typography focus the student's attention to David's revolutionary content rather than distracting (bright and shiny) objects. – Doug.